What Does A $30,000 Ultra-Rare Whisky Taste Like? We Found Out


  • Founded in 1815, Ardbeg is one of the oldest distilleries in Islay, Scotland.
  • Limited to just 400 bottles, Ardbeg’s The Abyss is a 34-year-old whisky crafted from a select few barrels of the original 1989 spirit.
  • Priced at $30,000 It features a complex flavour profile with notes of peat, toasted marshmallows, dark chocolate, pecans, leather, and creosote.

In my line of work, I’m fortunate enough to be given the exclusive luxury of sampling some incredibly rare (and expensive) whiskies, that I would otherwise be unable to afford. Over the years, I’ve tried my fair share of remarkable drams, but the latest Ardbeg hitting Australian shelves could be one of the most exciting for a long time… it’s certainly one of the most expensive.

Why do some whiskies cost so much?

Like many products, a higher price often indicates a more premium whisky. And there are several key factors that typically determine the cost of whisky. First and foremost is the quality of the ingredients used: the choice of barley and the source of the water both contribute significantly to the whisky’s overall flavour profile.

Whiskies that also mature for longer periods develop complex and nuanced flavours and aromas that justify their premium pricing, so the ageing process is equally important, driving the price of a release up.

Then, of course, craftsmanship plays a crucial role in the price point of the whisky: the techniques employed during distillation and maturation are reflective of the care and attention deployed by distilleries during the production of their final drops. Distilleries that use more artisanal, small-batch production across many years can also improve the quality (and therefore cost) of the release.

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Small-batch production and rare cask selection can contribute to the price of whisky. Image: Ardbeg

Ardbeg The Abyss

So, to Ardbeg: the renowned Scotch whisky distillery located on the rugged terrains of the Isle of Islay, Scotland. First founded in 1815, this Scottish brand is one of the oldest distilleries in Islay, an area famous for producing some of the peatiest and most distinctive single malt whiskies in the world.

Over the years, Ardbeg has undergone several ownership changes, and in 2000, this iconic distillery was on the brink of an early retirement from the esteemed whisky circuit, were it not for The Glenmorangie Company, who meticulously restored this proud whisky house after decades of neglect. But whilst the distillery faced transient winds and periods of uncertainty, one thing stayed constant: Ardbeg’s enduring dedication to its craft; to producing ultra-premium Scotch whisky.

Limited to just 400 bottles, Ardbeg’s The Abyss is one such whisky. Its unique origins trace back to the original Ardbeg Corryvreckan, first released as a mature spirit in 2008. I wouldn’t let this rather ominously named drop deter you, the Abyss is an absolute winner.

Ardbeg whisky, canister, colorful display.
Limited to just 400 bottles, Ardbeg The Abyss is an ultra-rare, ultra-premium drop. Image: Ardbeg

Crafted from a select few barrels of the original 1989 spirit, the Ardbeg Abyss is first aged in ex-bourbon casks before being finished in rare, ‘ultra-active’ French oak casks… and this is where the magic really starts to happen.

“Ardbeg The Abyss is the stuff of Ardbeggian legend. Formed from the rare heart of that original, sought-after 2008 limited release of Corryvreckan, this 34-year-old whisky has been transported by time into a new world of flavour.”

Dr Bill Lumsden, Ardbeg Master Distiller

The specially toasted French casks impart an extraordinary depth of flavour to the Abyss, with only a handful preserved after the original bottling.

This active maturation has elevated the entire complexion of the whisky, resulting in a complicated drop that reflects a rich, nuanced and dark profile. To taste, you’ll get the region’s signature peat, enveloped with notes of toasted marshmallows, dark chocolate, pecans, leather, and creosote. It’s liquid gold.

Now, this limited edition release comes with a hefty price tag: just $33,215. But what you’re getting for your hard-earned buck is a drop that has been treated to meticulous care at every stage of its creation.

For those among us who appreciate the artistry behind whisky-making, the Abyss is a true statement of intent; a testament to the craftsmanship that is attached to Ardbeg and the relentless pursuit of perfection… and it could be worth every cent.



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